1.1.1. Asset Specs for Marketing
DO NOT DESIGN YOUR ASSETS WITH A WHITE (OR CLOSE TO WHITE) BACKGROUND
This will also cause your graphic to not be legible on camera when stadium or broadcast stations take live shots.
All marketing assets are limited to 7 seconds, unless otherwise stated in your contract.
MAIN SCREEN (100' screen inside Shift 4 Arena)
No white or close to white backgrounds
Marketing animations are limited to 7 seconds.
Stills: 1920x1080, 72dpi, jpg, png.
Video/Animation: 1920x1080 60p, mp4.
File naming scheme: Please keep as short as possible: Ex: Company_Screen_Date.png
Template w/ guides:
Please keep text & other impt information away from the edges.
RIBBON BOARD SCREEN (Wrap-around screen inside Shift 4 Arena)
No white or close to white backgrounds
Marketing animations are limited to 7 seconds.
These specs must match exactly, or system will reject.
Resolution: 11648x168, 72dpi
Files can be static or animated:
Static: JPG, PNG
Animated: AVI, uncompressed 24-bit RGB, 30 fps, NO AUDIO. Avoid using any type of export codec.
No white OR light grey/off-white or other light colored backgrounds. The LEDs are very bright and can be blinding at night.
This will also cause your graphic to not be legible on camera when stadium or broadcast stations take live shots.
File naming scheme: Please keep as short as possible: Ex: Company_Screen_Date.png
IF YOU ARE DESIGNING ON A MAC
Send MP4 instead of AVI, and please allow extra time for conversion.
TEMPLATES:
PYLON SCREENS (Plaza Towers)
No white or close to white backgrounds
Pylon screens are 360x560, 72dpi - jpg, png, mp4, 60fps. No audio.
Marketing animations are limited to 7 seconds.
File naming scheme: Please keep as short as possible: Ex: Company_Screen_Date.png
